Technology and innovation have become an inseparable part
of our lives. And one of the areas where it has played a pivotal role is in
education. The industry is slowing moving from the chalk and board model
towards adapting emerging technologies either through e-learning, augmented
reality, live video streaming or even usage of tablets by students.
According to a February report by
India Ratings and Research Pvt. Ltd, the Indian education market is estimated
to be worth a whopping Rs 5.9 trillion in 2014-15 against Rs 3.33 trillion in
2011-12. However, there is still a huge market still left unexplored.
In addition, the Lewis, DE report
released on Janauary 4, 2015 forecasted the smart class room market in India to
grow at a CAGR of 15.89 per cent over the period of 2014-19.
One of the emerging industry, the coaching industry, is making making strides in the smart class room sector and the recently announced Digital India initiative is likely to be beneficial “There are about 10 lakh students taking the GATE exam every year, out of which only 10 per cent can afford coming to coaching centres and out of the remaining only 20 per cent can take other kind of help, the rest 70 per cent of the market are away geographically, so bringing education to those displaced market should be the goal.”
“Technology, either via
pre-recorded videos, e-learning tutorials can play a vital role to tap this
market,” said Ritesh Raushan, founder of The GATE Academy, which provides
technology driven coaching for GATE aspirants.
Aakash Educational Services Pvt.
Ltd which has been in the education sector for more than 20 decades had
launched its digital program in 2010-11 to help fill the gap wherein every
student cannot access the direct classroom model.
The institution launched their tablet programme in collabration with Samsung and has grown from 600 students in the first year to 4,000 students this year.However, Aakash Chaudhry, director, AES says that there are three major hurdles to the digital education ambition — availability of internet, hardware and high cost associated with providing such services.So while the digital India intiative is an ambitious project, yet there are loopholes which need attention, mainly in the education space.
Source : http://www.asianage.com/
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